BrightIQ: A Smarter Investment Than Hiring Employees
We understand that BrightIQ’s pricing might initially seem significant, but when compared to the cost of hiring employees, the value becomes undeniable. BrightIQ delivers an exceptional ROI, operating at a fraction of the cost of traditional staffing while offering unmatched reliability, scalability, and efficiency.
The Value Behind BrightIQ
1. BrightIQ $147/Month Plan vs. Hiring a Part-Time Employee
Cost Breakdown:
✅ BrightIQ Cost:
- $147/month = $0.82/hour, based on 180 hours/month.
✅ Part-Time Employee Cost:
- Minimum wage example: $15/hour (varies by state).
- 90 hours/month (half-time) = $1,350/month.
- Add payroll taxes, benefits, and training costs, increasing the expense to approximately $1,500+/month.
What You Get with BrightIQ:
✔ Handles lead generation, sales, call handling, and appointment scheduling.
✔ Works 24/7 with no breaks, sick days, or training needed.
✔ Costs 10x less than a part-time employee while providing consistent, scalable results.
2. BrightIQ $497/Month Plan vs. Hiring a Full-Time Employee
Cost Breakdown:
✅ BrightIQ Cost:
- $497/month = $2.76/hour, based on 180 hours/month.
✅ Full-Time Employee Cost:
- $15/hour x 180 hours/month = $2,700/month.
- Add payroll taxes, benefits, and insurance, increasing the total to $3,500–$4,000+/month.
- Annual cost: $42,000–$48,000+.
What You Get with BrightIQ:
✔ Handles inbound/outbound calls, lead qualification, and customer follow-ups.
✔ Works 24/7, covering the equivalent of multiple employee shifts.
✔ No overhead costs like benefits, insurance, or training.
✔ Saves up to 85% compared to a full-time employee while offering 3x the coverage.
3. BrightIQ $4,997 Annual Plan vs. Hiring a Team
Cost Breakdown:
✅ BrightIQ Cost:
- $4,997/year = $416/month = $2.31/hour, based on 180 hours/month.
✅ Hiring a Team Cost:
- Part-time employee: $18,000–$20,000/year.
- Full-time employee: $42,000–$48,000/year.
- 24/7 coverage with a team: $120,000–$144,000/year, including benefits, insurance, and training.
What You Get with BrightIQ:
✔ Handles unlimited conversations, lead management, sales, and appointment scheduling.
✔ Works 24/7/365, replacing the need for a team of employees.
✔ Predictable, fixed costs with no payroll, benefits, or hiring expenses.
✔ Saves over 85% compared to building a full-time team while delivering continuous, reliable service.
Key Takeaways: Why BrightIQ Is the Smarter Choice
🚀 Unmatched Cost Efficiency:
✅ $147/month plan = $0.82/hour
✅ $497/month plan = $2.76/hour
✅ $4,997/year plan = $2.31/hour
💰 No Overhead Costs:
✅ No payroll taxes, health insurance, benefits, or paid time off.
⚡ Superior Scalability:
✅ Works 24/7/365, providing continuous, high-quality service that no human team can match.
✅ Adapts to business growth without the need for additional hiring.
The Bottom Line
BrightIQ isn’t just software—it’s your AI-powered assistant that works harder, faster, and cheaper than any employee.
With BrightIQ, you can automate sales, capture leads, and scale your business effortlessly—while saving thousands every year.